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Effective Date: 12/10/23

PRIVACY POLICY

Warm Welcome

Wild Tails is deeply committed to delivering exceptional service and enriching experiences. Our mission extends beyond providing high-quality, free content; we are dedicated to making a positive impact. With a strong focus on animal welfare, we work to raise awareness, advocate sustainable practices, including the use of organic clothing, and contribute to charitable initiatives. At Wild Tails, our passion is dedicated to both our audience and the well-being of our planet's extraordinary creatures.

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Our Pledge to You

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At Wild Tails, we maintain a steadfast commitment to you. We are devoted to delivering exceptional content about the world of animals, and it's all freely accessible to you. We take pride in our sustainable approach, ensuring that our products adhere to eco-friendly practices. Above all, we highly value your trust, and we promise to remain a dependable source for your animal-loving journey. Your choice of Wild Tails as your destination for exceptional animal content and a sustainable, trustworthy experience is truly appreciated.

Types of Personal Information We May Collect:

Payment Processing: To ensure secure and efficient payment transactions, we may collaborate with well-established payment service providers, including credit card processors and payment gateways. Your financial information is shared exclusively to complete transactions and is subject to rigorous security measures.

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Shipping and Delivery: To fulfil your orders and guarantee the safe delivery of products, we partner with reliable shipping carriers and logistics providers. Your shipping details are shared solely to deliver the items you've purchased.

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Analytics and Marketing: We utilize third-party analytics and marketing tools to improve our services and tailor content to your preferences. Non-sensitive data related to your interactions on our platform may be shared for analytical and marketing purposes. This approach allows us to provide you with a more personalized and engaging experience while ensuring full compliance with relevant data protection regulations.

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Customer Support: When you contact our customer support team for assistance, we may share relevant customer data with our support service providers to effectively address your inquiries and offer prompt assistance.

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E-commerce Platform: Wild Tails operates on a trusted e-commerce platform that may require access to customer data for technical support, maintenance, and platform optimization. These activities are essential for ensuring a seamless and secure shopping experience.

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Third-Party Services: We may seek the expertise of third-party services to enhance our offerings, such as reviews, chat support, and customer feedback mechanisms. In such cases, specific customer data may be shared with these third parties to facilitate these services.

Methods of Data Collection

We utilize a variety of methods to gather your data, including:

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User-Provided Information: Whether you're signing up for an account, making a purchase, or interacting with our services, you may be prompted to provide personal details like your name, email address, shipping address, and payment information. This data is essential for creating accounts, processing orders, and personalizing your experience.

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Website Forms: Our use of website forms streamlines the collection of information from users as they engage with our platform. This includes data provided during the purchase process when submitting inquiries or feedback, and participating in surveys or contests. These forms are thoughtfully designed to elicit the necessary information to fulfil your requests and enhance our services.

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Cookies and Tracking Technologies: Wild Tails employs cookies and tracking technologies to capture specific data about your interactions with our website. These technologies record information such as your IP address, browser type, device identifiers, and browsing activity. Cookies serve a dual purpose: analytics and personalization, enabling us to provide a more tailored experience. You can manage your cookie preferences through your browser settings.

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Social Media and User-Generated Content: When you engage with our social media pages or share user-generated content, you enable us to collect data related to these interactions. This may include information sourced from your social media profiles or the content you create and share with our community.

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Payment Information: When you make a purchase, your payment details, such as credit card information or your chosen payment method, are collected to facilitate secure transactions. This information is managed by trusted payment service providers with stringent security measures in place.

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Automated Information: Wild Tails also can automatically collect data through server logs and other tracking technologies. This data includes your IP address, device type, and access times. Its purpose is twofold: to gain analytical insights and enhance the performance and security of our services.

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Customer Support Interactions: When you contact our customer support team, we may gather data related to your inquiries. This may include your name, contact information, and details relevant to the issue you're experiencing. This information is crucial for providing effective assistance.

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User Accounts and Profiles: Your user account may include information you provide, such as your name, profile picture, and preferences. This data is essential for personalizing your experience on our platform and fostering engagement within our community.

Purpose of Data Collection

We collect your data for the following purposes:

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Account Creation: When you register for an account on Wild Tails, we gather personal information, such as your name and email address. This information is essential for establishing and managing your user account, granting you access to exclusive content, customizing your experience, and facilitating engagement within our community.

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Order Processing: If you purchase on our platform, we collect data, including your shipping address and payment details. This information is used to process your orders, deliver products or services, and provide updates relevant to your orders.

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Communication: The information you provide allows us to engage with you effectively. This includes sending account-related notifications, responding to your inquiries, and delivering updates related to our services and content.

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Improving Services: Wild Tails is dedicated to enhancing our offerings and delivering content that resonates with our users. The data we collect, including your interactions with our platform and feedback, assists us in analyzing user preferences, identifying areas for improvement, and tailoring our content to align with your interests.

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Marketing and Promotions: With your consent, we may use your contact information to distribute promotional materials, newsletters, or special offers. These communications aim to keep you informed about our latest content, products, and initiatives. You have the option to opt out of marketing communications at any time.

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User Engagement: Your data empowers us to personalize your experience on Wild Tails, involving the presentation of content that aligns with your interests, the management of your user profile, and the facilitation of interactions within our community.

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Community Participation: When you engage with our social media platforms or share user-generated content, we may collect and utilize data associated with these interactions. This enables us to gain a deeper understanding of how you interact with our content and community.

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Service Security and Compliance: We collect and process data to maintain the security of our platform, ensuring the integrity of your data. This includes monitoring for unauthorized access, fraud prevention, and compliance with legal and regulatory requirements.

Data Retention

At Wild Tails, we wholeheartedly embrace the principles of responsible data management. Our data retention strategies are purposefully designed to ensure that we retain user data only for the duration necessary to fulfil the specific purposes for which it was initially collected. The precise retention period can vary, contingent on the type of data. For example, information related to user accounts remains stored as long as the account is active, while non-essential data like website analytics may have briefer retention periods.

Data Transfer

We place great emphasis on the privacy of your data and are deeply committed to safeguarding it. In certain scenarios, there may be circumstances that require the transfer of data outside of the UK, particularly when utilizing third-party services such as Wix. It is crucial to emphasize that international data transfers are executed with the utmost care. We ensure that these transfers strictly adhere to data protection laws, and we meticulously select service providers who have established robust data protection measures.

Rights of Data Subjects

We are dedicated to granting you control over your personal data. Under the umbrella of data protection laws, you hold various rights, including the right to access, rectify, erase, or port your data. If you have any requests associated with these rights or if you possess inquiries about your data, please feel free to reach out to our specialized privacy team. We are here to facilitate your exercise of data rights and to guarantee that your data is managed in alignment with your preferences.

Data Breach Response

Although the likelihood of a data breach is exceedingly low, Wild Tails demonstrates a resolute and thorough response in the event of such an occurrence. We have implemented protocols for the management of data breaches, encompassing the prompt notification of affected users and relevant authorities when such notification is required. The security of your data and its protection are of paramount significance to us, and any breach is treated with the highest level of seriousness.

Compliance and Updates

Wild Tails stands unwavering in our commitment to adhering to ever-evolving data protection laws. Our privacy policy undergoes regular evaluations and updates to maintain alignment with the latest regulations and industry best practices. We wholeheartedly believe in transparent communication, and significant policy modifications will be expeditiously communicated to our users via email or prominently displayed notifications on our website.

Children's Data

Protecting children's data is of utmost importance to us. We are fully dedicated to creating a secure online environment for young users of our services. Our Site is not intended for, and should not be used by, children under the age of 18. We do not knowingly collect personal data from children under 18.

Updates on Privacy Policy

Our unwavering commitment to transparency and safeguarding data aligns seamlessly with our promise to keep our users thoroughly informed about any alterations to our privacy policy. We routinely assess and amend our privacy policy to ensure its compliance with the most up-to-date data protection regulations and industry best practices. These revisions may encompass adjustments to our data processing methods, modifications to the legal bases for data processing, or updates to our contact information. Recognizing the paramount importance of your privacy, we are fully dedicated to ensuring that you remain well-informed about how your data is managed. In cases where substantial changes are applied to our privacy policy, we will promptly notify our users through email or prominently displayed notices on our website. Your continued use of our services after these updates will be regarded as an acknowledgement of the revised policy. Therefore, we strongly encourage you to stay informed about any alterations to our privacy practices.

contact us:

​​If you have questions, or concerns, or require further details regarding our Privacy Policy, please don't hesitate to reach out. We place great importance on your privacy and the protection of your personal information, and we are committed to addressing any queries you may have. You can contact our dedicated privacy team by sending an email to customersupport@wildtails.com. Your trust is of utmost value to us, and we're here to assist you with any privacy-related matters.

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WILD WONDERS LIMITED 

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Company number: 12812849

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